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Don't Frummage or Snoof! Irish Rail campaign calls out bad commuters.

Posted by SmartRail World Staff on Jul 7, 2015

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Iarnrod Eireann (Irish Rail) in conjuction with ad agency Publicis Dublin have launched a series of print ads to get people to reflect on their behaviour and to encourage passengers to be more considerate whilst on their trains. Along with inventing some new words (which we think are pretty perfect) they’ve also been using the hashtag #GiveUpYourSeat to reinforce the messaging. See the full set of posters below.


See also: 10 of the best (and most unusual) rail passenger information posters from around the world.


See also: What is manspreading? And why are NYC subway riders being arrested for it?



See also: Irish Rail boosted as passenger numbers grow and apprentices return.

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Topics: Passenger Information Systems, quirky, Editor's Choice

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